Lead digital role in a growing start-up. My role has tackled various improvements and integrations on all digital fronts.

Transitioning to Shopify with full custom theme development and daily functional web management & development through Javascript, CSS, HTML, and Liquid.

Shopify Funnel Optimization - boosted our conversion rate from 1% to 5% in my first 6 months.

Digital Advertising - boosted our ROAS from >1 to a consistent 3.5

Daily report tracking & data visualization - fully automated to Google Data Studio

Email marketing automations, flows, segments, & logic

Creative assets and product mockups on Photoshop/Illustrator

SEO Optimization and keyword research

Freelancing front end development across all CMS's for easy-client facing projects. Including Wordpress, Drupal, Squarespace, and Shopify. My main client focus is now ecommerce businesses on Shopify and Shopify Plus, and I am a Shopify Partner.

Daily web updates and projects on the Kent State University website built on Drupal throughout thirteen departments. Custom HTML, CSS, and Javascript.

Web Development for the Browns which entailed developing and foreseeing a website from scratch for their Get2School initiative to help kids have better in class presence.